Ubex project is a global, decentralized exchange of programmatic advertising based on neural networks and smart contracts. The mission of Ubex is to create a global advertising ecosystem with a high level of mutual trust and maximum efficiency. Advertisers can automatically purchase ad slots using the Ubex system. Payment is made upon fulfillment of targeted actions by users. Procurement of advertising takes place in real time using programmatic technology on the basis of neural networks with the application of smart contracts.
Share this ICO
Ends in 50 days
At the heart of Ubex’s advertising purchasing algorithms, lie neural networks that process information about each visitor to the member networks’ websites. The neural networks evaluate the interests of users, calculate the likelihood of targeted actions for all advertiser offers, and choose the most suitable advertisement. Thanks to this, member network website visitors see only those ads that are maximally confined to their interests, and which would convince them to fulfill the target action with maximum probability. Thus, Ubex maximizes the targeting of advertising and the economic efficiency for advertisers. Ubex aims to solve the problem of low confidence in the purchase of digital advertising. Smart contracts allow for making the relationship of advertisers and publishers (owners of ad slots on sites) as transparent and fair as possible, as well as minimizing the risks for all parties. By applying such an approach, Ubex allows passage from the traditional pay per click scheme to the model of payment for targeted actions, the most fair and interesting model for advertisers.
News & Media
Jun 22, 2018, 4:50:08 PM
Jun 20, 2018, 11:55:08 AM
Jun 20, 2018, 11:12:07 AM
Jun 18, 2018, 9:59:30 PM
Jun 15, 2018, 3:26:02 PM
Jun 10, 2018, 8:02:54 PM
Jun 10, 2018, 7:05:12 PM
Jun 10, 2018, 6:59:34 PM
Jun 10, 2018, 6:41:18 PM
Jun 10, 2018, 6:06:17 PM
Creation of an advertising platform for promoting Payday Loans
Development of integration tools to link marketing campaigns with publishers’ websites
Introduction of an API interface for use by publishers to register advertising space
Addition of new types of advertising tools and customization of widgets
Introduction of advertiser auctions
Development of the exchange smart contract prototype for the storage of basic information
Launch of the desktop and mobile Alpha versions of the Advertiser application
Launch of the desktop and mobile Alpha versions of the Publisher application
Development of the system’s neural core prototype and initial training of the neural networks
Introduction of smart contracts capable of storing neural network adjacent coefficients in the blockchain
Introduction of an API prototype for sharing training data in exchange for rewards (data mining)
Launch of the Beta versions of Advertiser and Publisher applications
Release of the initial versions of operational applications and smart contracts
Other Interesting ICOs
CoVEX coin, which is a reward-generating cryptocurrency to its users, will be implemented on Ethereum Blockchain under ERC223 standards and to ensure that...
Platform"dona" that shares the successful experience of donation in cryptocurrency. Based on the block chain technology, the flow of donation is open to the...
Dafzo platform is a Global logistics online aggregator, runs on Blockchain. Dafzo Global logistics support offer low-cost with multiple choice as per user...
Cobitcoin is one of the best project of the present time. The project was designed to transform people's lives, who want more freedom and simplicity when...