ACA Network will disrupt the online advertising industry from Japan to the world by using block chain technology.
The Japanese online advertising market was 1,037,800,000,000 JPY in 2016. Of that smartphone advertising was 62% (647,600,000,000 JPY), and PC advertising 38% (392,000,000,000 JPY). The smartphone advertising market has grown by 130% compared to last year, with the entire online advertising market expected to continue to record high rates of growth in future. 〜The Shady World of Japanese Online Advertising Agencies〜 The Shady World of Japanese Online Advertising AgenciesThe Japanese online advertising market is very large. However, the business dealings of the field are conducted in a murky landscape. As a result, businesses that rely on advertising, as well as media that carry advertising, have been subject to exploitative pricing from advertising agencies. Currently, Japanese online advertising agencies take a transaction fee of over 30% from each transaction. Using blockchain technology, ACA Network will bring innovation to the black box that is the Japanese online advertising industry. The ACA Network advertising platform is composed of three elements: the ACA-AMS advertising control system, the ACA-EX automatic matching exchange, and the ACA-NET advertising network and SDK. With this blockchain-utilising platform, we will shine a light on previously obscure knowledge, disrupting the existing online advertising industry.
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